Good morning. Here is where the margin went.

Data up to yesterday.

Margin by day

Margin after promotions, retailer rebates, logistics, write-offs and delivery fines, as % of net revenue. No deliveries on Sundays.

Daily7-day averageTarget

Margin by category

% of net revenue. Black tick: target. Hover for the change against the previous period.

Margin by customer

% of net revenue, after rebates and fines. Black tick: target.

From list price to margin

Where every 100 EUR of sales at list price goes, in the selected period

Promotions: extra volume against margin

Each promotion compared with the same days without it: same customer, same products, normal price

Write-offs by category

Expired and returned stock, % of units delivered. Black tick: 2% target.

Delivered on time and in full

% of deliveries per customer. Black tick: 95% target.

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Built by Aprogito on generated data for a fictional company. Every number on this page is calculated from that data.Generated sample data